Our Difference

Expertise: We Specialize in Destination Brands

Our process takes a simple but radical approach. We see all brands as destinations. Inspired by placemaking, we view the world through a human lens: how people see a place; what it means to them and how it makes them feel.
So our proprietary strategic methodology gives our brands purpose. That is, digging deep to understand context, seeing audience insights others cannot and creating signatures giving brands reason to exist. Fusing diligent research and visionary ideation creates differentiation and drives meaningful and quantifiable results.
We identify opportunities for brands that really make a difference. We create identities and communications that inspire buyers, tenants, brokers, guests, customers, our partners and our clients.

Offering: Strategic Creativity and Rigorous Implementation

Strategy
Research
Business Strategy
Brand Strategy
Digital Strategy
Innovation Strategy
Product Development
Brand Activation
Design
Naming
Brand Identity
Brand Standards
Campaign Concept
Website Design
Interior Design
Environmental Design
Communications
Advertising
Brand Videos
Environment & Events
Signage & Wayfinding
Printed Collateral
Interactive Presentations
Digital
Web / Technology
Mobile & Responsive
Digital Campaigns
UX / UI
SEO, SEM, & Social
Asset Creation
Photography
VR/AR/360
Renderings
CGI
Animation
Motion Graphics
Film Compositing

Model: We have a unique way of working

The CO OP model is specifically designed for cooperation – a mashup of thinkers and makers who produce unexpected opportunities. At its core, CO OP is a team of brand specialists: Strategists, Researchers, Designers, Content Creators and Producers. Connected to our CO OP core is a curated selection of Expertise Partners. Working together, we bring brands to life through engaging storytelling and powerful execution across all communications disciplines.

CO OP NAME

It’s derived from our belief: – “COoperation” – how we work with our clients to create different ideas and

– “OPportunity” – how we drive new opportunities that maximize your potential.