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Hines Salesforce Tower Approaches Completion In River North

Get ready to be blown away by the newest addition to Chicago’s skyline, the CO OP branded Salesforce Tower Chicago! Rising high at a staggering 850 feet and spanning 60 stories, this inspiring tower is a true masterpiece of engineering and design. And it’s not just a marvel to look at – it’s set to redefine the entire cityscape of River North, taking it to new heights of luxury and sophistication!

Partnering with the legendary Joseph P. Kennedy Family, the global real estate investment firm Hines has left no stone unturned in creating this architectural wonder. But they didn’t stop there – to ensure that the Salesforce Tower truly captured the heart and soul of Chicago, they turned to US real estate brand leader, CO OP, to develop an emotive and purpose-driven brand that perfectly encapsulates the spirit of the tower and its importance in the community. Through a stunning and emotional visual journey, CO OP brought the Salesforce Tower to life like never before. With a website and brand film that showcase the tower’s magnificence, the team  moved the broker conversation away from the rational and into a realm of sheer excellence and boundless potential. And the best part? The tower is slated to be completed in 2022, and it’s already on track to deliver beyond expectations.

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